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Brim and Marel put smarter processing in action

Brim and Marel, one of the global leaders in designing and making of fish processing equipment and software, have signed an agreement for the installation of high-tech equipment and software in Brim´s Reykjavik facility. In a news release from Marel it is said to be „... the most advanced whitefish processing facility in the world.“ Sigurður Ólason, EVP Marel Fish, is also quoted: “This is a historic agreement for a facility that will truly put smarter processing in action.”

The installation is scheduled for mid-2020 and includes several new developments in processing technology, including a powerful quality control system and the latest robot technology that will automate and streamline production significantly.

The installation at Brim will include a hi-tech packing system using ten robots that will streamline the entire packing process. There will be three FleXicut pinboning and portioning lines, including trimming lines and automatic product distribution. Brim will also be the first fish processor to install Marel’s newest SensorX bone detection system for fresh products. The software within and connecting the machinery will be central to the value of the solution. Integrating software throughout the facility and connecting all equipment will give Brim full traceability throughout the production process.

It’s the high level of connectivity that makes this solution so intelligent, making it easier for Brim to meet customer orders quickly and precisely, making full use of the valuable raw material.

Ægir Páll Friðbertsson, Managing Director Brim:

“We are excited here at Brim, and look forward to participating in this hi-tech whitefish processing project. The knowledge and experience of our staff in the treatment and processing of seafood will serve us very well in this project. Brim received the Environmental Business Award 2019 in Iceland because of the emphasis we place on the environment, sustainability and innovation in everything that we do, and our cooperation with Marel is a continuation of this vision. In order to sustain our goal to be competitive on the global seafood market, Brim needs good people both at sea and on land, powerful vessels and first-class processing technology and facilities. We are very optimistic about the future.”

Ægir Páll Friðbertsson, Managing Director, Brim, Gísli Kristjánsson, Production Manager, Brim, Óskar Óskarsson, Sales Manager Fish, Marel and Sigurður Ólason, Managing Director, Marel Fish (EVP)